Audi India today launched the largest luxury car showroom in Gujarat, the New Audi Terminal in Ahmedabad.
In a bid to expand aggressively, Audi is fast expanding its dealerships in India. They plan to take the total tally of dealerships to 25 before this year ends. In a latest, Audi has moved to a large facility in Ahmadabad with the existing dealer partner (Nixynova Motoren Pvt. Ltd).
The showroom, which is located at Sola Road, spreads over a total area of 22,354 sq ft and can house 12 cars on display. Audi Ahmadabad will display the complete Audi range in India. Audi Ahmadabad has an Audi Terminal architecture and a honeycomb aluminum facade on the exterior. Like other dealerships, Audi Ahmadabad would also have an Audi Shop and Audi Exclusive elements through which interested customers can buy Audi branded merchandise. Along with Audi Surat, Audi Ahmedabad takes care of the complete customer set of Gujarat.
Customers can also get their Audi cars serviced at the Audi Ahmadabad service facility which is located at an area of 18,880 sq ft near Uttam Dana factory, Sarkhej. This facility has a capacity and trained manpower to service 24 cars per day in a single shift.
At this occasion Audi Head Michael Perschke said, “I am delighted to announce the opening of the biggest luxury car showroom in Ahmedabad. Ahmedabad is a very strong market in Gujarat and in the western region for us. With this new showroom, we have once again raised the benchmark of distinction and portrayed the brand’s commitment to unparalleled levels of which enabled us to achieve the leadership position in Gujarat. Our discerning Indian luxury customers here are able to emotionally connect with our brand and it is their aspiration for this epitome of luxury that has made us move to a larger showroom in Ahmedabad”
Audi has also announced a price increase on its cars in India in January 2013.