Hyundai Motor has in plan a bash for ICC World T20 cricket fans. Hyundai calls it the ‘ICC Fan Park’, whereby the company will provide the neighbourhood cricketing fans a fun-filled environment with live screening of the ICC World T20 2014 matches on a giant screen.

The centerpiece of the show, of course, will be the recently launched compact sedan the Xcent. Starting yesterday, March 20th, the ‘Fan Park’ is being organized in 9 different cities across the country.

Hyundai-ICC-Fan Park-T20-Cricket-screen

Here’s then the city + venue details:

  • Delhi NCR : Cyber Hub (Gurgaon) and Select City Walk (Saket)
  • Mumbai: Highstreet Phoenix (Lower Parel)
  • Chennai: Express Avenue
  • Bengaluru: Forum Value
  • Hyderabad: Prasad IMax
  • Kolkata: South City
  • Lucknow: Phoenix United
  • Ahmedabad: Alpha One
  • Jaipur: Pink Square

A giant cricket bat measuring 48 feet in length has been erected at The Great India Place mall at Noida. It serves as a stage showcasing the ‘Xcent’ while the fans holler and moan watching their teams on the giant TV screen.

At the ICC Fan Park at Cyber Hub, Gurgaon, Hyundai has created a unique 3D structure of the ‘Xcent’ enveloped in about 4,000 cricket balls on which the fans can pen best wishes for their favorite team.

Hyundai-Xcent-Pics-front-side

Furthermore, there is the ‘Multiply The Blue In You’ campaign, accessed via www.bluebyheart.com whereby the participants can share cheers & good wishes for Indian Cricket Team through video, text and image format along with a suitable caption by logging in through their Facebook/Twitter or Google+ accounts. The lucky winners will stand a chance to win exciting prizes from Hyundai. There is also a gaming app called the ‘Collect the Fuel’ which can be accessed via Hyundai India’s Facebook page.


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