Chevrolet Sail Notches up 7000 Bookings in 2 Months of Launch

Chevrolet launched Sail sedan on 1st February in India at a starting price of very luring 4.99 Lakh ex-showroom Delhi. Of all the products that Chevrolet has launched recently, Sail appeared to be the most sensible and well priced. 

And possibly for the first time in a many months, Chevrolet has got positive results for their good doings. Chevrolet Sail has notched up as many as 7000 bookings in a span of approximately 2 months from its launch. Though not an outrightly striking product but  Sail shines in practicality and value for money preposition.

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Sail comes with balanced styling and pretty good interior space. Sail sedan with Multijet diesel engine is applauded for its low NVH levels and very friendly driving dynamics. Despite being a proper sized sedan (not a sub 4 meter car), Sail is priced around the same bracket at Dzire. This proves that correct pricing is as important as the product in hand.

This also pushed Chevy to cut prices of the smaller sibling Sail hatchback by Rs 25,000 and they also launched a base diesel variant recently. It seems Chevrolet has learnt it the hard way, but now they appear to be on track and they still have a few aces up their sleeves. Chevy is almost all set to launch Ertiga rivaling Enjoy MPV pretty soon. They also have Beat’s facelift in pipeline.

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