Etios Cross Launch on 7th May 2014: Official Site Launched: Bookings Underway

So, Toyota is upto it with a lot of push. They are going ahead with the launch of Etios Cross in India which is scheduled on 7th May according to Autocar India.

Etios Cross is nothing but the same Etios hatchback with a few cosmetic add-ons to make it look a little butch and frankly speaking it looks odd from almost all angles. With no added ‘crossover’ traits what-so-ever, the ‘Cross’ ends up being a misnomer. An increase in the ground clearance of the car is the least the car manufacturer could have done!

Etios Cross was officially unveiled in India at the Delhi Auto Expo in February. Toyota is promoting the car aggressively through banners, posters as well as on the social media. Here is one of the teaser mailers that I received on my personal email.


Like you, even I am wondering what ‘Attitude‘ is Toyota talking about here!

The official website of Etios Cross is launched which lists all the details and specifications of the car. You can check it out here. And the bookings are already underway for sometime now with a few surprise reports sharing dealer-claims of waiting period of few days.

Etios Cross will be launched in all the three engine options – 90PS 1.5L petrol, 80PS 1.2L petrol & 68PS 1.4L diesel, which are already on offer on the regular Etios. It will be made available in as many as 8 colour options – Inferno Orange (promotion colour), White, Classic Grey, Symphony Silver, Harmony Beige, Celestial Black, Vermilion Red & Ultramarine Blue (possibly the pick of colours).

Toyota-Etios-Cross-Pics (2)

In terms of differences with the regular Etios, here is a list of what the Etios Cross gets on the outside, in addition:

  • New Front Grille
  • Front Guard
  • New Fog lamps & housing
  • Diamond Cut Alloy wheels
  • ORVMs (Outside Rear View Mirrors) with integrated side blinkers
  • Rear and Side cladding with skid plate
  • Dummy Bulged wheel arches
  • Roof Rails

On the inside, the Etios Cross gets

Toyota-Etios-Cross-Pics (7)

  • 2 DIN Audio with Bluetooth, USB and Aux-in
  • Piano Black interiors, Audio Controls on steering
  • Rear Defogger with wiper

And yes, the centrally placed instrument cluster remains which is one of the biggest deal breakers in any car of any brand in India. Toyota will launch the Cross in two variants each in petrol and diesel. With the cross, Toyota intends to leverage and insane following of small crossover culture that is setting foot in the market.

Related Reading: Next-Gen Corolla Altis Launch on 27 May: Advance Bookings Open

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