Ford India has issued the data for the sales for the month of May 2012 and has mentioned a drop in sales in domestic market. Ford sold 6,036 units in May 2012 compared to 7,046 units in May 2011. Inversely, has recorded a growth of 54% in exports. The company exported 1,693 cars this May making it a total of more than 7,500 units combined.
Ford has blamed Petrol price hike and higher interest rates this year for the downfall in sales. And has maintained a steady figure at 7,729 units, domestic and exports combines for May 2012.
Michael Boneham, President and Managing Director, Ford India said, “Despite the challenging market conditions, Ford is confident in the long-term future of the automotive market in India. We will continue investing to expand manufacturing and retail capacity in order to bring more great value-for-money, fun-to-drive, fuel efficient vehicles to India. And We are working to offer more diesel vehicles to keep up with increased demand. We have increased capacity at our Chennai Engine Plant to 340,000 engines with an investment of USD 72 million that will be commissioned very soon.“