General Motors’ Plans to Enter LCV Market Put on Hold

It was the year of 2009 when General Motors joined hands with Shanghai Automotive Industry Corporation (SAIC) and announced their entry in Indian Light Commercial vehicle market by 2012. Well a lot of water flowed through the rivers but not a single vehicle hit the Indian roads.

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Now, Economic Times reports that the JV initiative has been put on hold for an indefinite time period. The JV was supposed to develop an LCV on SAIC’s N200 platform which could have looked like Maruti Suzuki Eeco and another mini truck. The LCV Team, lead by Mr. Ashutosh Khosla, hired from Italian LCV maker, Piaggio has been disbanded earlier in the year. A pure LCV entry may take another three to five years for the company to enter.

Mr. Lowell Paddock, President and MD, General Motors India said: “It is really the question of, whether it is the right step for the market, does it have the right attributes, I think, we were part of the way there (in N 200 development), but not all the way”.

 

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Source: Economic Times

Arghya Pan

 

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