The Logan first came into picture in India back in April 2007, the association with Mahindra helped them cut costs by 15 percent. In 2010 though Mahindra bought out Renault’s 49 percent share. It got a new name and a new face. However, to gain further inroads into the passenger car market, they launched the hatchback version called as the Verito Vibe in 2013. Three years after that happened, it seems Mahindra has finally decided to axe the model.
As per SIAM data, not a single unit of the Verito Vibe has been produced this financial year. If we talk about sales, between the months of April to August 2016, Mahindra sold just 32 units of the Verito Vibe. Sales though didn’t reflect a much better picture last year as well. During the same months, the manufacturer could sell 379 units.
Powering the car is the tried and tested 1.5 litre DCi diesel mill sourced from Renault. It churns out 65 PS of maximum power at 4,000 rpm and 160 Nm of peak torque at 2,000 rpm. The Verito sedan, on the other hand, has registered a slight increase in sales. From 1,195 units in April-August FY2015-16, the number has raised to 1,317 units this year.
The Verito ranged from Rs 6.4 lakhs to Rs 7.3 lakhs (ex-showroom, Delhi). While this did not gel well with many but competitors like the Etios Liva ate into sales. The unimpressive looks was another piece reason why the car failed to take off.
What about you guys? Do you think Mahindra should let the Verito Vibe sleep or should they work on a new version?