Datsun Redigo launch expected in the coming months, will undercut Kwid
Kwid, as was expected, has quickly latched onto the polo position to become the most important product for Renault in India. With a surprising launch price tag, hefty features and crossover-ish looks, Kwid became a runaway success and has managed to garner more than 1 lakh bookings as on March 1, 2016. The company had earlier announced that they have ramped up the production of the car to meet the growing demand.
As per a report on Economic Times, from April 1, 2016, 80 per cent of the Oragadam facility will be manufacturing Renault badged products. The rest will be for Nissan cars. At present the factory churns out 1,000 units a day in two shifts.
A third shift will be introduced which will raise the daily total to 1,600 units. The report adds this will raise Kwid’s production to 10,000 units per month, bringing down the waiting period to 3 months from the existing 6-7 months. To make this possible Renault plans to employee 2,000 people directly and 2,500 people indirectly.
Apart from this, the alliance has also started trial production of the RediGo which is Datsun’s entry level hatchback based on CMF-A platform. This is the same platform on which the Kwid has been structured.
RediGo has been spotted on the roads testing and will be the smallest and the most affordable car in Datsun’s lineup and hence, will be placed under Go. It is also expected to undercut Kwid in terms of pricing. Redigo launch is expected in the coming 2-3 months.