It seems Tata is ready to try its luck in all segments, in its attempt to gain market share. Just as we got newer details on smaller car Kite, new reports have surfaced that the Indian manufacturer is working on a more premium hatchback, which will be placed above the upcoming Bolt.
As per a report published on Zigwheels.com, the Pune based manufacturer aims to launch a premium hatchback by the end of 2016 or early 2017. There is a possibility that they may unveil the car at the 2016 Auto Expo. The car will be based on an all-new platform, which can be modified to be used for sedans (compact or mid-size). What makes everything more interesting is that Tata might also be working on a new range of petrol as well as diesel engines built specifically for this new hot hatch and related products.
The Indian car industry is maturing slowly and there is a market for almost every sub-segment including premium hatchbacks. Tata is not the only one who is going to bring a premium hatchback to India. Hyundai, the South Korean manufacturer aims to bring a premium hatchback to India by as early as October-November 2014 this year, placing it over the i20. Apart from that, Maruti is also preparing their YRA.
This is going to be a rather uphill task for Tata, which has traditionally been labelled as a commercial vehicle manufacturer which builds noisy diesel cars! Zest and the Bolt are their answer for an image makeover which has been long overdue.
These are just the first speculations of the new car and we will have to wait for sometime to know clearer details.