Tata is extremely confident of their Zest and Bolt but cautious at the same time. It is reportedly being tested for multiple lakh of kms to ensure that the final production car is as niggle free as possible.
Tata also has ambitious plans and intends to spend a lot on the promotion of both these cars. Apart from these, to boost customers confidence Tata will also be offering a segment-best warranty of 3 years and 75000 kms (whichever is earlier).
This is the standard warranty both Zest and Bolt will come along with and then obviously you will have the regular AMC which you can buy for another couple of years.
In comparison, Maruti and Hyundai offer 2 years standard warranty on their Swift, Ritz and Grand i10. Even the Vista and quite a few other Tata cars get the regular 2 year warranty. Only Nano and Tata’s UVs get better or equivalent standard warranty of 4 years and 3 years respectively.
With this Tata is desperately trying to imbibe confidence among buyers minds with respect to the new products that will be shipping out of the company’s factories. Nano’s 4 years warranty has helped the car a wee bit but Tata would be hoping for a better response to their Zest and Bolt.
In an exclusive bit we have revealed a few days back, Tata will be launching their Zest compact sedan on or before July 4th and in an update we have received, Bolt may also be launched on the same day.