Despite being a better car in many aspects than many others, Tata’s flagship Manza has not been able to notch up sales as Tata would have liked. For some unknown reasons, Manza remained neglected by potential buyers. It seems, segment-first features never really impressed them. So, to increase the numbers and to make the Manza an even more considerable option, Tata Motors has decided to add some fervor to its existing lineup and bring out a new trim level. The existing trim levels will also be renamed conventionally.
The trim levels will be called as:
- LS (Aqua)
- LX (Aura)
- VX (Aura ABS)
- EX (Elan)
- EXL (New)
Yes, you got it right, EXL is the new trim here and resides at the top of all. Besides, Tata Motors will include new exciting features to attract more attention from the potential customers this festive season. This new and feature-loaded line-up will be called as The Club Class. This Club Class includes the introduction of the 75 PS 1.3-Litre Diesel Engine. This is the same Fiat MultiJet engine that powers up the Vista, Swift, DZire and Punto. This will power up the base LS (Aqua) variant and will definitely help Tata to see an increase in sales figures.
If you are confused, current Tata Manza is available only with a 90PS 1.3L multijet diesel and a Safire 90PS Petrol engine from Fiat.
Club Class Features
- Italian Leather Upholstery
- Newly designed 8-spoke alloy wheels
- Touchscreen Navigation
- Automatic Climate Control
- Better Quality Seat Fabrics
- Contrast roof
Let’s take a look at the new features in each trim level:
LS (Aqua):
- 1.3-Litre 75 PS Quadrajet Engine
- Additional Chrome Finishing
- New Seat Fabrics
LX (Aura):
- Additional Chrome Inserts
- New Seat Fabrics
- Electric HVAC (Heating, Ventilation and Air Conditioning)
VX (Aura ABS):
- Additional Chrome Inserts
- New Seat Fabric
- Touchscreen Navigation
EX (Elan):
- Additional Chrome
- New Seat Fabric
- Touchscreen Navigation
- Automatic Climate Control
- Contrast roof
EXL (New Trim):
- Italian Leather Upholstery
According to Team-Bhp the products despatch have already started from Pune plant and the official announcement and pricing would be declared on October 16th. Tata is also planning a similar exercise for its Indica Vista range and have plans to launch a entry level Vista CR4 variant which we have already spotted testing in Pune.
Now, let’s see if inclusion of these features help Tata motors to boost the sales of Manza, the Super Sedan!
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Arghya Pan
Source: Team-BHP.com
