Who would have thought in their right mind that a Tata sedan would overtake as formidable a rival as the Amaze – a brilliant product from one of the best car manufacturers in the world. No one, including us. But the fact is, ladies and gentlemen, that Tata’s all new sedan, the Zest, did sell more than the Honda Amaze last month. That should tell you how amazing (sorry, couldn’t resist that) Tata’s Zest really is!
The Indian company sold 3,524 units of the Zest while the Japanese manufacturer managed 3,482 units of the Amaze sedan. And mind you, it’s not that Honda is not able to manufacture the required number of units of Amaze; it’s true for the City, but not for the Amaze.
Moreover, it’s actually Tata that is not able to meet the heavy demand for the Zest, and the waiting period has now gone up to six months for some its variants if a report on autocarindia is to believed! Inadequate production capacity, along with a supply constraint from some of the vendors, comprises the major reason behind the delay in providing new Zests to the customers.
Mayank Pareek, President, Passenger Vehicles, Tata Motors, is said that the company is not able to produce as much as the market needs but is certainly in the process of increasing the production of the car. He also said that over ten thousand units of the Zest have been sold since its launch in mid-August this year. Not only that, the demand for the petrol Zest is also on the rise.
In New Delhi, the ex-showroom prices for the Zest petrol start at INR 4.64 lakh and go up to INR 5.99 lakh, while the diesel Zest starts at INR 5.64 lakh and go up to a maximum of INR 6.99 lakh. It competes with the Maruti Suzuki Dzire, Honda Amaze, and Hyundai Xcent.