Hyundai Motor India recorded a drop in its cumulative sales volume (domestic sales and exports) of 11.8 per cent. The company listed cumulative sales of 50,222 units in April 2014 as compared to 56,953 units in the same month last year.
Hyundai’s exports saw a fall of 39 percent, where the company shipped 14,974 units last month compared to the 24,550 units in the corresponding month of 2013.
The domestic scenario was encouraging though as Hyundai posted a growth of 8.8 per cent selling 35,248 units in April 2014 as compared to 32,403 units in April 2013. The new launches Santa Fe (launched at the Auto Expo) and the compact sedan Xcent have been doing well for the company. The Grand i10 is also performing its share of duties with impressive sales.
Recently Hyundai launched the more powerful version of Eon with a 1.0L petrol engine which will go against Datsun Go and Alto K10, and the company can expect to add some more units to its monthly tally (More Details).
The company officials hope that the new models have strengthened their product line up and also expressed their intent to increase their sales network. Apart from that Hyundai has plans to launch a compact SUV – ix25 and an MPV in India in the coming months to compete in the two fastest growing segments where it is not present currently.
They are also testing the Next-Gen i20 in India which is expected to be launched sometime next year.